Veeeet start up gets Empresa Nacional de Innovación (Spain) approved
ABOUT
ABOUT
Mobile app Veeeet is a co-pilot for pet parents
The founders’ experience in a successful veterinary practice gave us the opportunity to thoroughly understand the real problems of pets and their parents.
Being a pet parent is great, but it also means that you face a variety of everyday challenges: health problems, choice of food, insurance, and so on. Veeeet helps reduce the burden of problems that keep you from enjoying your pet. Our solution is a mobile app for everyday pet health and information management
Our priorities are to create real value for pet parents and to make the mobile application as simple and easy to use as possible.
People want their pets to always be healthy and not need the services of a doctor.
I am confident that a convenient tool for monitoring health will prevent many diseases and increase the length and quality of life of your pet.
Maria Orlova
Founder & CEO
15+ in veterinary medicine, including the position of chief physician
DOWNLOAD VEEEET APP
WHY A PET TECH?
WHY A PET TECH?
WE BELIEVE THAT BY HELPING PETS, WE CAN IMPROVE THE LIVES OF PEOPLE
A study published in the journal Circulation in 2019 analyzed data from 1950 to 2019 to determine the impact of dogs on lifespan. The study found that dog owners live longer than those who do not own dogs. Additionally, dog owners who are at risk of heart attack have a 65% reduced risk of mortality.
A 2023 study published in the journal Animals confirms that Animal-Assisted Therapy is effective for treating mental health problems in adolescents. The therapy can yield positive results after just a few sessions
Professor Cynthia Chandler of the University of North Texas says that interacting with pets can have a positive impact on our mental and physical well-being. According to her studies, the benefits include calming and relaxation, anxiety reduction, loneliness reduction, normalization of heart rate and blood pressure, pain reduction, stress reduction, depression reduction, and increased pleasure.
The best approach for a successful startup is to identify a problem and offer the best solution. This is exactly what we did when we started Veeeet. However, there is another crucial aspect to consider.
Why do people keep pets? There is no doubt that love is a crucial factor for pet owners, but there are also tangible benefits. benefits. This factor may seem irrational, but owning a pet can significantly improve one’s quality of life.
TEAM & MENTORS
TEAM & MENTORS
Maria Orlova
Founder & CEO
15+ in veterinary medicine, including the position of chief physician
Alexey TARATINSKY
IT Mentor
20+ years of DBMS development and maintenance for content-driven media sites
Dmitry Leleco
IT Mentor
15+ years as a Senior Software Engineer. Great startup experience
vadim gusakov
Founder & head of BizDev
20+ years in management consulting. Experienced startup founder
pavel orlov
Mentor & Head of research
20+ years of DBMS development and maintenance for content-driven media sites
uprock studio
ui/ux Mentor
Website and application design for 10+ year 150+ Design Awards
Most pet owners have installed mobile veterinary applications at least once.
According to the results of in-depth interviews, the main problem with existing mobile applications is an incomprehensible interface and insufficient functionality.
Therefore, our priorities when developing a mobile application are constant feedback from future users, testing, UI/UX
160 survey participants “important” and “very important” responses
RESEARCH
RESEARCH
I HAVE A NEED FOR AN APP FOR MY PET WITH THE FOLLOWING FEATURES
Storing and organizing information about your pet
Quick and easy to access veterinary information and advice
Personalized recommendations on feeding, care etc.
The ability to analyze your pet's health status by yourself with the app
MVP FEATURES
Store pet information and owner profile
Pedigree, veterinary passport, photo, etc.
Veterinary records and key health indicators
Height, weight, health characteristics, medical history, etc.
In case of Emergensy
Quickly access information on what to do in dangerous situations
Calendar of Events
Add your plans for vaccinations, shows, and other events to your calendar
Challenges
Make a plan, complete tasks, and earn rewards!
Reference books and transcripts of analyses
Diseases, medications, conditions, etc.
Digital Twin
An innovative health indicator prediction digital tool
Symptom Checker
Expert system for symptom analysis and recommendations
News, feeding questions and more
Interesting, useful, and relevant content
MVP FEATURES
Store pet information and owner profile
Pedigree, veterinary passport, photo, etc.
Veterinary records and key health indicators
Height, weight, health characteristics, medical history, etc.
In case of Emergensy
Quickly access information on what to do in dangerous situations
Calendar of Events
Add your plans for vaccinations, shows, and other events to your calendar
Challenges and Partner Program
Make a plan, complete tasks, and earn rewards!
Reference books and transcripts of analyses
Diseases, medications, conditions, etc.
Digital Twin
An innovative health indicator prediction digital tool
Symptom Checker
Expert system for symptom analysis and recommendations
News, feeding questions and more
Interesting, useful, and relevant content
GAMIFICATION
GAMIFICATION
THE SECRET SAUCE
We plan to integrate gamification with the affiliate program module. The goal is that by completing daily tasks for the pet’s health, the owner will have access to discounts and special offers from partners.
VEEEET TARGET MARKET
TAM is calculated as the number of households with pets worldwide х 20 EUR (the price of an annual subscription to Veeeet). SAM is limited by geography (166 million pet households in the EU). SOM forecast depends on Veeeet’s ability to invest in user acquisition
Bloomberg, FEDIAF
Significant increase in pet ownership is important consequence of COVID pandemic.
FEDIAF Report (published in June 2024) confirms a healthy growth of pet ownership with 166 million European households (50%) owning one or more of Europe’s 352 million pets.
The analysis predicts that increased animal longevity and healthcare improvements might accelerate the use of preventive-care diagnostics.
DEVELOPMENT & INNOVATIONS
DEVELOPMENT & INNOVATIONS
DIGITAL TWIN
According to the Wiki definition, «a digital twin is a digital representation of an alleged or actual real physical product, system, or process (physical twin) that serves as a virtually indistinguishable digital counterpart for practical purposes»
In our case, a digital twin is a mathematical model that, based on your pet’s basic parameters (weight, height, breed, age, physical activity, diet), can predict energy metabolism and calculate health indicators such as body mass index. In addition, the digital twin can warn of possible health problems (for example, due to lack of food or too much physical activity).
ALL TECHNOLOGICAL PROBLEMS ARE SOLVED
THE PROTOTYPE IS COMPLETE
WE PLAN TO START OPEN TESTING IN EARLY FALL 2024
NOW IN PROGRESS:
- Filling the application with veterinary content
- UI/UX design
- Open testing
SYMPTOM CHECKER
In fact, when we talk about a symptom checker, we are developing a clinical decision support system (clinical DSS). With this system you can analyze your pet’s symptoms and get recommendations (recommendations only, the decision is yours!) on what to do in your situation.
We are using knowledge management (expert system) technology in the development. Such systems have a number of advantages over artificial intelligence. The first is the transparency of recommendations. Publications from authoritative sources such as Nature and SAGE also highlight the benefits of clinical decision support systems based on knowledge management.
A digital twin for pet health management is a major innovation for Veeeet. It is also one of the fastest growing digital technologies. Here are the market figures for 2023:
10.08 billion
CAGR 61.3%
THE GLOBAL DIGITAL TWIN MARKET
THE GLOBAL DIGITAL TWIN MARKET
10.08 billion in 2023
CAGR 61.3%
Source: Marketsandmarkets
GO BEYOND MVP
GO BEYOND MVP
WHAT APPLICATION FEATURES WILL WE NOT IMPLEMENT IN THE MVP?
WHAT ARE THE DEVELOPMENT PROSPECTS FOR VEEEET?
- Digital Twin: We will refine our model and add more breeds of dogs and cats.
- Remote consulting service: Add chat with veterinary experts.
- The content in MVP is now geared towards dog parents. The immediate goal of development is cats and everything related to their health and well-being. However, we will not stop there and will expand our functionality in the interest of owners of birds, reptiles and other exotic pets.
- Right now the application works on the principle of one user — one pet. In the future you will be able to add profiles of all your pets to one user account. We also plan to create special versions of the application for breeders and shelters.
- Filling the information sections: diseases, symptoms, veterinary drugs, etc. is a lot of information. We will constantly work to complete Veeeet directories and update data.
- Affiliate Program: We consider it one of the most important tools to create value for our users. Therefore, increasing the number of product and service providers under the Veeeet Affiliate Program will be our continued priority.
ARTIFICIAL INTELLEGENCE
Yes we plan to use it.
We will use AI to make user communication with the app as easy and natural as possible. Is your pet having a problem? AI will tell you the best way to act in your personal case.
Fine print: AI will not be part of the MVP. We plan to implement it during the growth phase
PITCH:
BROCHURE:
ONEPAGER:
VEEEET OPEN TESTING HAS STARTED!
VEEEET OPEN TESTING HAS STARTED!
Click here to open the link and download the application or use the QR code below
We have decided to stop fixing bugs and release our application for open testing. To get even more bugs! Please feel free to write to us by e-mail about any problems, unclear moments or inconvenient features.
CONTACTS:
Email:
Tel:
Whatsapp:
linkedin:
vadim@veeeet@org
+385 99 6920406
+7 926 8818908
www.linkedin.com/company/veeeet
CONTACTS:
Email:
vadim@veeeet@org
Tel:
+385 99 6920406
Whatsapp:
+7 926 8818908
linkedin:
www.linkedin.com/company/veeeet